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<p>Now let’s dig a little deeper.</p>
<p>Critically engaging with media can be framed under the “Critical Media Literacy” umbrella.</p>
<p>Critical Media Literacy is a framework</p>
<blockquote>
<p>“that expands the notion of literacy to include different forms of mass communication, popular culture, and new technologies and also deepens literacy education to critically analyze relationships between media and audiences, information, and power.”</p>
</blockquote>
<p>Critical Media Literacy has been informed by</p>
<blockquote>
<p>“semiotics, multiculturalism, feminism, and postmodernism”.</p>
</blockquote>
<p><em>Source: Garcia, A., Seglem, R. and Share, J. (2013) “Transforming teaching and learning through Critical Media Literacy Pedagogy,” LEARNing Landscapes, 6(2), pp. 109–124. Available at: <a href="https://doi.org/10.36510/learnland.v6i2.608." target="_blank">https://doi.org/10.36510/learnland.v6i2.608.</a></em><br /><br /></p>
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<blockquote>
<p>“The goal of critical media literacy is to engage with media through critically examining representations, systems, structures, ideologies, and power dynamics that shape and reproduce culture and society. It is an inquiry-based process for analyzing and creating media by interrogating the relationships between power and knowledge. Critical media literacy is a dialogical process for social and environmental justice that incorporates Paulo Freire's (1970) notion of praxis, "reflection and action upon the world in order to transform it" (p. 36). This pedagogical project questions representations of class, gender, race, sexuality and other forms of identity and challenges media messages that reproduce oppression and discrimination. It celebrates positive representations and beneficial aspects of media while challenging problems and negative consequences, recognizing media are never neutral. Critical media literacy is a transformative pedagogy for developing and empowering critical, caring, nurturing, and conscientious people.”<br /><br /></p>
</blockquote>
<p><em>Source: This definition was written collaboratively by the steering committee of the Critical Media Literacy Conference of the Americas, 2021. Members of the steering committee include: Neil Andersen, Allison Butler, Renee Childs, Andrea Gambino, Noah Golden, Nolan Higdon, Michael Hoechsmann, Amina Humphrey, Raúl Alberto Mora, Reina Robinson, Jeff Share, James P. Stancil II, Alison Trope, Alicia Olguín, Yolanda Gayol, Mary Grueser. <a href="https://guides.library.ucla.edu/c.php?g=1108715&p=8084564 " target="_blank">https://guides.library.ucla.edu/c.php?g=1108715&p=8084564 </a></em></p>
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<p>Read the table you can find below, which explains the different aspects that the Critical Media Literacy Framework entails:</p>
<p><iframe src="https://www.academia.edu/29786076/Critical_Media_Literacy_Framework_updated_Nov_5_2016_" width="100%" height="300">
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<p>If your browser does not support iframes, please view the <a href="https://www.academia.edu/29786076/Critical_Media_Literacy_Framework_updated_Nov_5_2016_" target="_blank">table through this link</a>.</p>
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